52 Eye Products Beauty Experts LOVE

Beauty Experts Favorite Eye Products - Naked Eyeshadow Palette

Time for May’s installment of Beauty Experts — get out your notepad — you’re going to want to add some of these products to your wishlist. If you didn’t get a chance to check out the first post, definitely go back and read it, you can read the full bios of my beauty experts and learn about their different skin types.

This month it’s all about EYES! I’ve asked the beauty experts to share their favorite eye products — eye makeup, eye remover, lash products, eye cream — anything eye related! As usual, I’ll go first:

I don’t have extreme under eye circles but I do have to use concealer to brighten. My favorite concealer since I was in high school (can you believe I’ve been using the same concealer — the same color — for that long!?!) is the Lancome ‘Maquicomplet’ Complete Coverage Concealer in Clair 2.

On the eyeliner front, I am obsessed with the Marc Jacobs Gel Crayon Eyeliner in Brown(Out) 54. It’s so smooth and the color is amazing.

As the photo above shows, I have three favorite colors in the Urban Decay Naked3 eyeshadow palette. The lighter matte color Limit, a mauve shimmer color called Liar, and a cool brown shimmer called Mugshot. I also like the darker matte Nooner. I do use several of the other colors as well, so this palette gets good use!

Around my eyes I like to highlight with NARS Hot Sand Illuminator but I think you already know that!

I have several mascaras I like — Lancome Hypnose, Benefit Roller Lash, Lune+Aster Stratosphere Mascara, and Tom Ford Extreme Mascara.

And to take it all off, I use One Love Organics Easy Does It foaming cleanser. It’s super gentle but gets off almost all of my eye makeup easily. And at night I use Caudalie Eye Cream.

Beauty experts share their favorite eye products.

Tara Foley // Founder of Follain

I always start with Jane Iredale brow gel, and even though I have dark brown hair I use the blonde shade. This is my most necessary eye makeup product as I think it transforms my entire look. P.S. – due to the nature of gel formulas, most conventional brow gels contain a ton of unsafe preservatives, but instead this one has ingredients that help your brows grow fuller – like algae, vitamin b-rich panthenol, and is preserved with radish root ferment not parabens.

Next up is the Kjaer Weis mascara, which gives amazing volume and length without clumping. Mascara is one of the most difficult products for women to switch to cleaner options — this one is killer!

Only after applying all that eye makeup do I apply coverup underneath. I learned this tip from our amazing makeup artists at Follain, who helped me realize that if you apply mascara after coverup it may shed and drop which is not ideal. The RMS uncoverup is still my favorite for my dry under-eye area as it hydrates, smoothes, and hides dark circles and fine lines with a coconut oil base!

My favorite eye makeup remover is also one of my favorite cleansers — the Vitamin B cleanser by One Love Organics. It breaks down all of this makeup amazingly well and leaves skin so clean.

To keep my eye area hydrated at night I always apply an eye serum before bed — usually right before falling asleep! My favorite right now is the Decouverte by La Bella Figura. I think the caffeine and hydrating oil combo crushes fine lines and I love that I can just roll it on before hitting the pillow.

52 Eye Products Beauty Experts LOVE

Lara Ramos // Founder of The Glossarie and Senior Account Executive for COVERGIRL

I am insane about caring for the skin around my eyes. The delicate area gets a daily multi-step routine when (in all honesty) the rest of my face might get swiped with micellar water and the occasional toner treatment — if I’m lucky. Eeek #beautysins. Here are a few of the very best things that I use to keep my eyes looking nice and bright:

I have gone on and on about these Pixi Lash Nourish Makeup Remover Pads, but there is some sort of miracle in this formula. Not only does it obliterate waterproof and tubing mascaras (you can easily get two eyes done with one pad) but something in the combination of essential oils has helped my lashes to grow like crazy!

I’ve made friends with several of the Butter London girls throughout my years in beauty and holy moly did they hit it out of the park with this serum shadow formula. It’s a liquid shadow that you swipe on each eyelid, then dab and smudge into place for an unfussy, almost minimalist look. My favorite shade is Mauve Mist and (bonus!) the Serum Shadow also serves as a fab little primer for your favorite powders.

If you know me IRL, you know I have watery eyes. They have been that way since forever and no I’m not crying and yes every mascara under the sun smudges on me because of this pesky little problem — except for this one. How COVERGIRL is getting away with selling The Super Sizer Mascara at such a delicious price point is beyond me. (And I should know, because full disclosure, I work for the brand.) The formula  floods lashes with color, length, and thickness — allowing you to sculpt a very dramatic lash.

This tube is my little secret. I swipe a tiny dose of Eraser Brightening Eye Balm under each eye every morning to combat dryness, fatigue, and any dark shadows. It hydrates, really brightens things up, and makes me look like I’ve had all of the sleep when really I was at baggage claim until 1:45 am. My foundation glides overtop with no need for extra concealer.

This one might be controversial, but whenever someone asks me about my favorite eye cream, I have to admit that I find good old Petroleum Jelly to be the ultimate for sealing in moisture and combatting fine lines. Word to the wise: it’s actually not a recommended use of the product, but smear a little under your eyes tonight and tell me it’s not the most glorious, indulgent and fabulous feeling. It’s especially good to take on trips — it helps to combat plane puffiness, creases caused by dehydration, and it doubles as a lip balm.

52 beauty products for your eyes

Casey Crowe Taylor // Beauty creds from her time at BlueMercury, Birchbox, & Victoria’s Secret

As with sunscreen, I’m a little over the top with how I take care of and what I put around my eyes. I have a weird phobia of rubbing my eyes — I hate the feeling of it and the stinging of getting makeup in my eye PLUS my dermatologist said rubbing makeup off cause wrinkles so I avoid it at all costs. I keep my daily eye makeup routine to a minimum but always put on eye cream and sunscreen.

Because I refuse to rub eye makeup off to remove, I use the Trish McEvoy Lash Curling Mascara which is a tubing mascara, so it come off in “tubes” with warm water — no rubbing or stinging eyes.

I always, always apply eye cream day and night and I switch them up a lot. Right now I’m using M61 Skincare Hydraboost Eye but the best one I’ve ever used is hands down Fresh Creme Ancienne Eye Cream. I also love using the M-61 Hydraboost Eye Serum in the morning under my eye cream or concealer if I’m wearing makeup. It brightens and soothes immediately.

I’ve been trying to make the switch to natural eye products recently and love using RMS Beauty Magic Luminzier as a highlighter and daily eye shimmer. I’m also loving Lune+Aster Stratosphere Mascara, it comes off easily with warm water — I massage the product off my lashes with my thumbs and index finger so there’s no rubbing.

Every morning I take my two dogs for a long walk and use this SHISEIDO Eye cream spf 34 all around my eyes in addition to my face sunscreen for extra protection when I know I’ll be outside for an hour or longer.

5 Eye Products You Need

Nadine Matar // Hairstylist at PR at Partners K Street in Washington D.C.

Bioderma Micellar Water is my go-to makeup remover for my face and eyes — it’s the only thing that removes e v e r y trace of mascara. It’s hydrating, non-irritating, and perfect on a Q-tip for cleaning up makeup during application.

I will never ever put mascara on without applying the Diorshow Lash Primer first. It amplifies my mascara times ten while nourishing and protecting my lashes. I’ve noticed a significant difference in their length and volume since this primer became a non-negotiable in my routine.

One of my favorite makeup artists recommended the L’Oreal Voluminous Mascara to me a couple of years ago and it’s replaced all other drugstore & high-end mascaras in my kit. The wand is perfectly tapered for detailing the baby lashes and for plumping up long hairs.

I’ve recently rekindled my love for eyeshadow through the Anastasia Beverly Hills Modern Renaissance Palette. I love how they build and blend and how striking they are when worn alone.

I’ve always used eye cream, but this Skinceuticals Eye Cream one of the first to make dramatic changes in my under eye area, leaving the delicate skin more elastic and less likely to hold a crease. Meaning longer lasting concealer, which equals success in my book.

52 Eye Products Beauty Experts are Obsessed With

Kate Bryan // Founder of The Small Things Blog

I use MAC Pro Longwear Paint Pot in Soft Ochre or Painterly every single time I wear eyeshadow. It’s the perfect seamless primer for eyeshadow, or can simply be worn on it’s own!

For eyeliner, I love the control of applying it with a brush, so I’ll run a very small angled brush against a Bobbi Brown cream eyeshadow stick and apply it to my lash line. I can choose how thin or thick it is and I love that.

I recently got a Lash Lift and it has made my eyes look so much more open! I’m obsessed with it and would highly recommend doing it if your lashes do not hold a curl well!

I used CoverGirl Lash Blast mascara forever because it was the only mascara that would maintain a curl from a lash curler, but I also have a deep love for Benefit Roller Lash. It doesn’t add as much thickness, but I’m not afraid to layer mascaras if I need to.

9 Beauty Experts share their Favorite Eye Products

Laurie Leopold // Founder of 312 Beauty, former Beauty Editor at Clementine Daily

I’ve streamlined my eye makeup in the past few years. I find myself skipping anything that requires too much fuss or blending. Cream eyeshadow is the name of the game — no surprise that two of my all time favorite products fall into that category!

I think I curl my lashes 365 days a year even if I’m skipping all other makeup. It opens my eyes up and definitely makes my mascara have more impact. Hands down, the best curler out there is the Suratt Beauty Relevée Lash Curler. On top of what it does for my lashes, it’s really sleek with the black matte.

I tend to stay in a bronze lane with eyeshadow. It makes my blue eyes look even more blue. ILIA Silken Shadow Stick in Next To You is gorgeous. I apply right from the stick all over my eyelids and along the lower lash line before smudging it in with my ring finger. I’ll dust a little translucent powder to help it last but I just sorta embrace the creasing. It looks natural and lived in — plus, the color doesn’t really fade. I’m also a mega fan of Charlotte Tilbury’s Eyes to Mesmerize line (all named for badass women throughout history). The neutrals in the range are all beautiful but I favor Marie Antoinette.

I’ve tested so many liquid liners and suffered through a lot of “bad” makeup days as a result. The best is Kat Von D Ink Liner in Trooper. I think a thin line makes my lash line look triple its size. My eyes water like crazy and this never budges.

I use coconut oil to take my makeup off, but not just any coconut oil. I’m a Cocovit devotee! It’s a Chicago brand and the fluffliest and most unscented coconut oil I’ve tried. I take a tiny amount and massage it on my eyelids and use a Q-tip to clean up before I wash my face. Not only does it take all of my eye makeup off with ease, I’m getting all of that good coconut oil moisture around my eyes as well.

9 Beauty Experts share their Favorite Eye Products

Claire Ashley // Makeup Artist and Beauty Vlogger

I cannot live without my LORAC PRO eyeshadow palette! I have one for myself for everyday use and I have one for my makeup kit for when I do client work. My favorite part about it is that it carries half matte and half shimmer shadows, which is rare to come by in a palette. The colors are actually realistic for everyday and then for transitioning to night. I love how it’ll last you forever too!

I used to have trouble with my eyeshadow showing up until I started using the MAC Paint Pot line. This is an eyeshadow base that insures your eyeshadow will last a long time and won’t crease throughout the day! My favorite shade is in Soft Ochre.

I wear fake eyelashes regularly so sometimes it sacrifices my natural lashes. I looked into the L’Oreal Voluminous Lash Primer recently to give them some assistance and I was so impressed how it lengthens and thickens the lash. I always thought that lash primers were overly priced, but this one is so affordable and become a go-to step before applying my mascara.

When I don’t have time to do eye makeup in the morning I will just reach for the Kat Von D Tattoo Liner to help me look pulled together quickly. Liquid liners can usually be pretty intimidating, but this applicator has a super skinny tip to get in those hard to reach areas. It makes you apply eyeliner like a pro and it’s the blackest, most long-wearing eyeliner I’ve ever tried.

One of my favorite steps in makeup is applying false eyelashes. The only way I’ve been able to master applying them is by choosing a glue that I’m comfortable with. The Revlon Lash Glue starts out white when you apply it to the lash band then turns blue indicating when it’s ready to apply to your eye. I’ve been able to put on eyelashes on myself and clients successfully each and every time because of this reliable glue!

52 Eye Products Beauty Experts Can't Stop Talking About

Elizabeth Dehn // Founder of Beauty Bets

One Love Organics Vitamin E Eye Balm not only softened my crow’s feet but has what a appears to be the magical ability to smooth and lift overnight. I keep it on my nightstand and slather on like a mask for serious beauty sleep.

I’ve had lash extensions for nearly 10 years! The time they save me in the morning not having to curl my lashes and apply mascara is life-saving. I get mine at Jett in Minneapolis, but most cities offer them. Warning: once you try them you’ll be hooked!

Even with lash extensions, I still apply a lash growth serum nightly to keep my own fringe healthy, long and strong. There’s no reason to use Latisse when Revitalash will give you serious fringe in a couple of weeks for a fraction of the price — and fewer potential side-effects.

My favorite eye-opening trick is to line my lower rim with a soft, peachy-pink pencil like Tarte Lights, Camera, Lashes. It makes eyes appear bigger and brighter!

No matter how many under-eye concealers I try, I always go back to Bobbi Brown Color Corrector to banish dark circles, followed by Bobbi Brown Creamy Concealer to brighten. It’s worth the two steps to take five years off your face!

9 Beauty Experts share their Favorite Eye Products

Eileen Dautruche // Founder of Miss Whoever You Are and Beauty Vlogger

Marc Jacobs Beauty Velvet Noir Major Volume Mascara has quickly become a staple for me because it does just as the name says. One to two coats leaves my lashes looking long, lush, and full. It’s a very wet formula so it can look clumpy if you apply too much.

Yes this next one is pretty pricey but I’ve already justified its existence so there’s no going back. I’m a huge Pat McGrath fan and when I saw her newest release — Dark Star 006 — I had to pick it up. This kit come trio of rich pigments, a holographic eye gloss, and a black smudgy kohl. I love the UltraViolet Blue set because I can either create a holographic blue look, a violet smoky eye, or a sultry night out look.

My absolute favorite under eye concealer is the NARS Soft Matte Complete Concealer because it’s full coverage but doesn’t feel heavy, thick, or cakey under the eyes. It covers my dark circles but still leaves my skin look natural. I also use this to spot conceal!

Lastly I’m a big eyeshadow palette fan so there are two that I highly recommend. The first is the Nubian Palette by indie beauty brand Juvia’s Place. The Nubian Palette is the best natural eyeshadow palette ever due the mix of shimmer, matte, and warm shades. It’s my go to Palette when I want to create and everyday look. The second is not quite a palette but you do have to option to create your own palette using the Makeup Geek single eyeshadows. These are some of the most affordable eyeshadows on the market. They’re soft, buttery, pigmented, and easy to blend. I’ve created my own mini palette that I like to take with me when traveling. It’s a great range of natural and jewel tones and metallic and mattes.  My favorite shades are envy, flame thrower, bitten, glamorous, and cocoa bear.

9 Beauty Experts share their Favorite Eye Products

Dr. Naina Singla // Doctorate in pharmacy, experience in dermatology and facial aesthetics

Clarins Instant Eye Make-Up Remover is an extremely gentle eye-make up remover and it quickly and easily removes heavy makeup and mascara.

Cle de Peau Concealer is one of my favorite make up products I have ever used. It’s definitely a splurge but it really works.  I use this under my eyes after my corrector and concealer and I also use it on spots, freckles and other dark areas on my face-especially on days when I don’t want full coverage with a foundation. It creates an even toned and beautiful complexion and provides full coverage. I highly recommend this one!

I have dark circles and this Bobbi Brown corrector in the peach color neutralizes under-eye darkness. Usually after my corrector I have to use the NARS Radiant Creamy Concealer because it is hydrating and provides a more luminous finish.

This easy-glide quick Stila waterproof eye liner is perfect for everyday. It goes on smoothly without smudging and it lasts all day.

I use the SkinMedica Uplifting Eye Serum morning and night before applying my eye moisturizer. This oil free serum, recommended by leading Dermatologists, smoothes, hydrates, and lifts the sensitive skin around the eyes. I really like using this serum because it just feels soft and luxurious and I find that my under eye makeup goes on much easier after applying this first.


Read all the Beauty Expert posts here, and all of Meg’s beauty content here.

Have a good question for the beauty experts to answer? Leave it in the comments or email it to hello@megbiram.com with BEAUTY EXPERTS in the subject line.

Top photo by Emma Weiss