Behind the Biz // Anna Beck

becky hosmer of anna beck jewelry

Becky Hosmer // Anna Beck

Becky Hosmer is the founder and designer behind the Anna Beck jewelry line. The name comes from her given name, Becky Anne. Becky finds inspiration through her love of travel and says that each piece she designs is a labor of love that starts with an experience or a feeling. Her jewelry is handmade in Bali using a centuries-old Balinese technique.

Did you always know you wanted to be a jewelry designer?

I had no idea, but I have been inspired by fashion and design from the time I was young. I took sewing classes and grew up in an artistic family, so I was always surrounded by color and design. In college, I studied abroad in Nepal and did an internship with a local silversmith where I made my first pair of earrings. I was very proud and loved working with raw metal and transforming it into something beautiful.

Anna Beck // Bali

Once you knew you wanted to launch Anna Beck what steps did you take to make that a reality?

It happened very organically. After I took a trip to Bali, I was moved by the beauty of the island and the talent of the local artisans, I decided to design jewelry exclusively for myself and my friends. Little did I know, people would love what I made and that it would quickly grow into a business. I continued to sell to friends and eventually stores became interested and started buying and it grew from there. It was kind of amazing how quickly it happened.

What lessons have you learned along the way?

Countless lessons! The most important one would be to be willing to make mistakes, to go easy on myself, and remain teachable along the way. Hard work can go a long way, but if I’m not good at something then I must be humble and willing to ask for support and assistance when I need it.

What has surprised you about starting and running Anna Beck?

I guess that it would become such a huge part of my life and that I could be successful at it. It took me about a decade to call myself a designer. I had no formal training and I never went to art school, so I just learned along the way. I kept thinking someone was going to tell me I didn’t know what I was doing and that it was all a dream that was going to end. It took me years to accept that it was really happening and I could relax a little and just enjoy the journey.

Anna Beck Jewelry

Do you have daily routine or certain rituals you do?

I wake up very early every morning around 5:45 and go right to the meditation mat. I do 20 minutes of silent meditation and breathing. I do this with the intention of grounding myself and also spend 5-10 minutes visualizing my day, where I want to be and how I want to feel. It’s amazing how those 20 minutes of just being can transform the way I move throughout the day.

What hardships or obstacles have you had along the way?

There have been quite a few, but each and every one of them has made me stronger and more grateful. It’s taken me some time to find the right team and surround myself with the right people that truly have my back and reflect the values of my brand. There’s a saying that, “you’re as good as the people you surround yourself with,” and I couldn’t agree more!

What do you wish you would have known going into this industry?

I don’t have any regrets, but I could have used more guidance from business owners. I wish I had asked more people in the jewelry industry about their experience and advice. Today, I am better about connecting to people that I can learn from and that have successful businesses.

Anna Beck // Inspiration in Bali

What have you found works for you as far as organizing your business and time?

It’s essential for me to surround myself with super organized people. I am very creative and often hold a lot in my brain, so I try to write everything down. Before I come into the office on Mondays I organize everything I need to know for the week. I schedule weekly meetings with each department and have all employees write weekly recaps on Fridays, so that I can be reminded of what is going on and where we need to be.

Highlight of your career so far?

There have been so many, but I would say the most rewarding is having my team here in LA that feels like family and having a second family in Bali when I go back to the workshop. I’m most proud of creating something that people want to be a part of and that it all comes from my love of Bali and the amazing artisans I have the honor of working with. I also love meeting the woman that wear and love Anna Beck. They all have stories of how they received or found the jewelry and somehow by hearing their stories I feel connected to their journeys.

Looking back, what would you do differently?

I would be more selective about the people I surround myself with and believe more in myself. It’s taken some time for me to own my power as a business owner. I’ve always loved the idea of collaboration, so I really enjoy working with a team. However, it’s also important to tap into my own personal vision and come back to my team and be a leader and a teacher that everyone can relate to and believe in.

Anna Beck Spring 2017 Jewelry

Best advice you’ve been given? Any advice that you’d give other entrepreneurs?

I had a very successful business owner from Australia tell me about his design process. He said to design for your customers and those that are the masses, but also design for yourself and always stay true to yourself and why you started. In essence he was saying for every two pieces you design for your customers, design one for yourself and keep it authentic and real.

Any business books you think other gals aspiring to run their own business should read?

I love Elizabeth Gilbert’s Big Magic. It’s more about the journey of an artist. She’s so real and so funny and insanely authentic. I also like The ABCs of Success by Bob Proctor. There are short little chapters about business lessons that I find myself going back to it as a business bible.

Check out Anna Beck jewelry here!


Read more Behind the Biz interviews here.