Makeup as Sweet as Candy

Benefit Makeup // Candy Photo Shoot

Behind the scenes of the shoot

If you’ve been around long enough, you might know that I used to be a designer and direct/style photo shoots at the HQ of Hallmark Cards. The photo styling was sort of something I fell into. I went there to be a designer, but the photo shoots ended up being my favorite part of the job. I was learning from amazing stylists and photographers who had done it for years.

The experience really ended up bleeding into my website as styling photo shoots is a huge part of what I do now. Not only do I do it for my own site, but I also do it for clients that you never see unless you watch my snapchat religiously. In which case you might have seen the behind the scenes of this shoot.

I wanted to share the photos from this shoot because it was one of my favorites I’ve ever done! I’ve been a huge fan of Benefit Cosmetics for years. I found their Benetint Cheek & Lip Stain back when I was in college (or maybe even earlier!). Just ask any of my college friends, they all knew my obsession with it.

So when they asked me to do a photo shoot for their Instagram, I was game! They wanted three photos that would all go together side-by-side. It’s a theme on their wildly popular Instagram account. I don’t know where the idea came from but I immediately thought of using all candy. You wouldn’t think you need that much candy, but from experience I know that you always need way more than you think you do. Especially if you want to completely cover a surface for a shoot.

Once the idea was in my head I was on a mission to find the prettiest candy that went with Benefit’s aesthetic. I just happened to be going to NYC and so I popped into Dylan’s Candy Bar and dropped some serious dough on candy.

Sometimes you get an idea in your head, and it doesn’t turn out the way you envision it. This was one of those shoots that literally turned out exactly like I saw it in my head. I couldn’t have been happier with it. We took one long shot and then broke it up into three squares for Instagram.

Benefit Makeup // Candy Photo Shoot

What do you think? Fun, right!?

And no, I didn’t eat the candy afterward. Usually it’s pretty gross after a shoot, it’s been touched by several people, and is on a photo shoot surface that tons of other products have been shot on. The germophobe in me can’t handle it.

Benefit Makeup // Candy Photo Shoot

Benetint Cheek & Lip Stain / Ooh La Lift / Eyeshadow in Nude Swings

Benefit Makeup // Candy Photo Shoot

Stay Don’t Stray Eyeshadow Primer / They’re Real! Lengthening Mascara

Benefit Makeup // Candy Photo Shoot

Dallas Dusty Rose Face Powder / They’re Real Push-Up Liner


Styling by Meg Biram, photo by Laura Metzler